This was no overnight success,” Greg says. “It took us 15 years to get here.” It also took he and Cheryl learning how to combine their skills to set and achieve their goals.

Summer Series: Pivot, and then pivot some more

[Change Management] Why would this family abandon mainline commodities, and then dig in even deeper

Reading Time: 11 minutes Just making one of these moves would be a huge step for any farm, let alone both of them. First, the Haskett family switched their farm from hogs to goats. Then, years later, they pivoted their market strategy too, launching their own new brand. In this article, we dive deep into how the family made […] Read more

"We know we don’t have to get it perfect, we just need to move forward." – Karri Munn-Venn.

Summer Series: What are they thinking?

[Change Management] Like the Munn-Venns, those new small-acreage farmers down your road may have a surprisingly sophisticated approach to decision-making

Reading Time: 11 minutes This isn’t a typical Country Guide scenario. Three years ago, Karri and Trefor Munn-Venn saw a 25-acre vineyard in Quebec’s picturesque Outaouais region and they bought it lock, stock and barrel — despite having zero farming experience. For established farmers, it could look as if the Munn-Venns had turned their backs on sensible decision-making the […] Read more


“No one is shy about bringing ideas to the table,” says Jolene. “For our family, that is a big positive.”

Summer Series: Their new family plan

[Change Management] With their direct-to-consumer venture, this farm is welcoming the next generation back home

Reading Time: 6 minutes For Nora Paulovich, as for farmers all across Canada, farm success means two big things. It means nurturing the land, and nurturing the family too, building and preserving the farm for future generations. And as on other farms, Paulovich and husband Bob Noble’s adult children see their parents’ dedication and it inspires them. They want […] Read more

“We are fortunate to have some good people around us.” – Michael Carter.

Summer Series: Long-distance farming

[Change Management] For Michael Carter, when a family can make the right changes at home, their odds of success with expanding across provincial borders and hundreds of kms away go up and up

Reading Time: 9 minutes The idea sounds right for the times. If you can’t expand at home, either because land is so expensive or because there just isn’t any for sale, look further afield. Maybe two hours away, maybe four, maybe even in a different province and so far away you basically have to set up a whole new […] Read more


Organic farming was a relatively low-cost way for the Hoffords to get on their feet in the beginning stages, and they also saw it as a lower-risk enterprise.

Summer Series: Manitoba couple reinvents their farm

[Change Management] What does it take to survive when you run into a production problem so serious it threatens your whole farm? The Hoffords were about to find out

Reading Time: 11 minutes At first, going organic seemed the perfect choice for Ryan and Amy Hofford, a young couple intent on taking over the family farm after the early passing of Ryan’s father. Organic had everything going for it. The young couple could cash-flow its low-input approach, they’d excel at its hands-on marketing and they’d be on a […] Read more

Financial success is easy to measure and it is also helpful for a very good reason.

Summer Series: Measuring success on the farm

[Change Management] We talk a lot about farm success. But how do we know if we’re getting there?

Reading Time: 6 minutes When asked to define “success,” most farmers will tell you it’s about more than money. Family often comes up. High yields and good soil health are top of mind too, and health, safety and employee relations can be as well. We know these non-financial factors are important. Still, when the farm team gathers at the […] Read more


“It’s having those long-term thoughts,” Jinel Ference says, when asked what it takes to build an inclusive farm. “What do you want for your farm, for your community? How does that look?”

Summer Series: Implementing changes that matter

[Change Management] Maybe there used to be one tried-and-true path to farm success. Today, for farmers like Craig and Jinel Ference, it’s about seeking new ideas and getting creative about how to integrate them

Reading Time: 12 minutes Right now, we’re focusing on streamlining, simplifying and making things more efficient,” Craig Ference says. “That’s kind of our next expansion … making what we have a lot better. Improving our production, our land and our cattle to get a better gross margin from our current asset base.” Yup, that’s a farmer. The same or […] Read more

Summer Series: Opportunities ahead

Summer Series: Opportunities ahead

[Change Management] What’s in store for Canada’s farms in 2024? The news is good, mostly

Reading Time: 10 minutes Land is up. Inputs are up. Commodities are volatile. And that’s just a start. Climate change is getting real. Interest rates are too. And the international scene is chaos. Does it all add up to good news for your farm in 2024? Bad news? And what can you do to keep your farm on the […] Read more


"You have to be pretty progressive," says Jolene MacEachern, "but I think it’s possible."

Summer Series: 7 trends in agriculture for 2024

[Change Management] The long term is clear. The world will need Canadian farmers to feed a global population expected to reach 9.8 billion by 2050. But what about the short term, like next summer?

Reading Time: 6 minutes High interest rates, skyrocketing input costs, labour shortages, climate change … the exact mix varies from country to country but farmers around the world are facing threats to their ability to grow more food, which means farmers everywhere are looking for opportunities to improve production, preserve profits and protect the environment. What does it all […] Read more

Allowing an employee to decide how to complete a task is part of having autonomy.

Summer Series: Develop leaders, not labourers

[Leadership] Allowing people to safely struggle is good. Let them know you are there for support, but they’re expected to figure it out and get it done

Reading Time: 3 minutes A leadership expert offers his advice to help answer the question “What’s at risk if I don’t help others on my farm develop their leadership skills?” – April Stewart, CG Associate Editor Part of having an executive mindset on the farm is developing others. Developing others might seem like a basic function of management, which it […] Read more