From left: Roger Pelissero, Wendy Manson and Kevin Marriott.

Lessons from the 1980s

Can farm advice from those who were on the front lines 40 years ago help producers survive the challenges of the 2020s?

Reading Time: 6 minutes Roger Pelissero remembers when the 1980s farm crisis dominated headlines in newspapers and the evening news, although he didn’t need to read the paper or turn on the television to know that farmers were in trouble.  “We had friends in Western Canada growing commodities and grain who had to give up their land,” recalls Pelissero, […] Read more

“Farmers are seeking the tools and skills to lead and empower their teams effectively,” says the executive director of Farm Management Canada.

Farm advisors a growing trend

Farm advisors are already delivering big value to most farms. In fact, it’s growing year upon year

Reading Time: 4 minutes The number of farm advisors is growing all the time, which is probably a good thing given that over 150,000 Canadian farms still need to plan and execute a succession of some kind, whether it’s a transition to the next generation or outside the family. And the need for advice won’t stop there. Already, more […] Read more


“The first step is to find out how the operation is running right now,” says Jacqueline Gerrard with Backswath Management, and that means benchmarking.

Thriving vs. surviving

Opportunities and challenges are on the horizon. Is your farm ready? This case study may help

Reading Time: 8 minutes It’s a question farm business advisors are hearing more and more from farmers across the country. “What can I do today to improve my financial position in five years?”  While there are a number of reasons why seeking out this type of advice is a good idea, management consultants Gavin Betker and Jacqueline Gerrard find […] Read more

“My dad 100 per cent views me differently,” says Jackie Dudgeon. “He’s watched me grow and seen what I’ve been able to accomplish.”

Before you come back to the farm

More next-gen farmers are taking off-farm jobs before they return to the farm. It’s proving a very good thing

Reading Time: 6 minutes While growing up, Jackie Dudgeon figured she would go to school and then be on her way. She had no plans to join her dad growing canola, wheat and soybeans on their Darlingford farm, a couple hours southwest of Winnipeg. But after she spent a summer working off-farm blending fertilizer, treating seed and delivering chemicals […] Read more


Coping with uncertainty

A look at how senior executives are dealing with COVID-19’s effects on their firms

Reading Time: 7 minutes The disruptions to business and industry caused or worsened by COVID-19 have been well documented in the media. How, exactly, are equipment makers being affected, and how are they fighting back? Are they all experiencing similar problems, and how significant are they? To find out, Country Guide spoke with senior executives at three Canadian manufacturers. […] Read more

“Number one is building in the value of your time, because if you don’t build it into your cost of production and your pricing structure, there won’t be money to pay yourself.” – Julia Shanks.

Above board

Pay yourself, and put the numbers right from the start in your budgets. It’s better for you, and for the business too

Reading Time: 5 minutes The thing is, you’re going to eat anyway, and probably wear clothes too. When a farmer doesn’t build a salary into their business model, they’ll still spend money on their personal needs and desires. It’s just that the money gets sucked out some other way. Of course it’s an idea that can take some getting […] Read more


New Zealand looks a world away but farmers there share the same HR frustrations as Canadian farmers, and the same opportunities too.

These farmers call it teamwork

As these Nuffield farmers are learning, time invested in your HR makes all the difference

Reading Time: 10 minutes It is well known that Canadian farms are limited by labour shortages. Pre-COVID-19 studies say Canadian farms already faced a labour gap of 63,000 positions in 2018, set to increase to 123,000 within this decade, and research by the Canadian Agricultural Human Resource Council (CAHRC) estimates that labour shortages during COVID-19 pandemic resulted in $2.9 […] Read more

“The appetite for Canadian products is significant,” says Senator Rob Black. “To take advantage of that, we need to invest more.”

Missing the market

Farmers like the Thatchers are succeeding, but what happened to the promise that industry would make us a world leader value-adding?

Reading Time: 11 minutes Five years ago, the spotlight was shining bright on a report from the federal government’s Advisory Council on Economic Growth. Few federal reports get much attention, but this report, named after council chair Dominic Barton, generated headlines as it predicted that a new era of value-adding would not only transform the country’s ag and food […] Read more


The president of a leading agricultural company feels its commitment to a diverse and equitable workforce is a definite competitive advantage.

Corporate diversity, equity and inclusion

A look at the decision-making inside a major international multinational as it gets serious about DEI. Can their ideas work on your farm, too?

Reading Time: 6 minutes Like many other high-level corporate leaders, when COVID-19 was starting to become a serious issue in Canada in the spring of 2020, Syngenta Canada president Trevor Heck was under pressure to put together a team to deal with the new and unprecedented realities unfurling every day. “At the time, I was just thinking about the […] Read more

“It has allowed me to grow into a partner with him,” Harley says of his father Kurt’s approach to teamwork.

Meet the team

In today’s agriculture, succession means most family farms must grow. For the Siemens family, it also means adopting new ways of doing business. Success is all about building on the existing foundation, and creating a new one

Reading Time: 14 minutes When Kurt Siemens and his son Harley were planning an expansion of the family’s egg farm, they would scratch out designs on paper, then climb the feed tank in the yard so they could visualize the layout on the ground from a bird’s-eye view.  “We would take marker paint and draw the building out on […] Read more