Reading Time: 3 minutes As more farms like Jackknife Creek Cattle & Land find success with their direct-to-consumer ventures, many experts believe it’s a good time for others to do the same. Food veteran Jo-Ann McArthur says Canada is ready and waiting. “Is it a good time? Absolutely,” she says. McArthur, president of Toronto-based Nourish Food Marketing, says now […] Read more
Right for your farm too?
A drive to succeed
How much energy and ambition does it take to succeed at value adding? Get ready for a serious reality check
Reading Time: 11 minutes Cutthroat. Vicious. Not for the faint of heart. Adjectives like these usually get saved for Wall Street bankers, high stakes poker or perhaps bull riding. It’s rare to find a person who’d apply them to making and selling potato chips. Take it from Ryan Albright, though. If anything, they’re much too mild for what this […] Read more
Three farms find ways to live it up
Yes, farms can aim at five-star markets, as Nuffield farms show around the world
Reading Time: 7 minutes When we think of farm diversification here in Canada, we usually imagine new crops or livestock, maybe some value-adding, or possibly some entry-level agri-tourism. How often, though, would you think of going after the top end of a luxury market? Below, meet three farms that have successfully diversified their income streams by targeting luxury offers […] Read more
A message from April Stewart, Country Guide's Associate Editor
