Friend calming distressed guy at home table

How to argue, intelligently

It's the Old Brain vs. the New Brain

Reading Time: 4 minutes In an increasingly polarized world, arguing seems to be a favourite pastime. Trolls (those delightful online creatures who start quarrels and sow discord for fun) treat the internet like a no-holds-barred Wild West. Others get lost in detailed rants and forget to listen — or forget what they were arguing about in the first place. […] Read more

Are you wagging your finger? Are you defensively crossing your arms? Are you avoiding eye contact? These set off a fight-or-flight response in the other person.

Tough talk

How to respond to questions you don’t want to answer

Reading Time: 3 minutes In the age of social media, consumers are feeling empowered to ask more and more questions, which means that answering questions about farm practices has become another “to-do” on your already supercharged list. Farmers not only play an important role in the food conversation, they can be said to have a duty to participate in […] Read more


Smart farming, using modern technologies in agriculture. Female agronomist farmer with digital tablet computer in wheat field using apps and internet in agricultural production and crop protection

Why you should be on social media

... it isn’t the reason you think

Reading Time: 4 minutes Technology is ubiquitous on today’s farms, and your social life is no exception. Social media sites like Facebook, Twitter and Instagram allow farmers to share their stories, engage and educate consumers, and connect with and learn from others in their industry around the world. While some current research does point to the pitfalls of social […] Read more