Reading Time: < 1 minute Only six months have come and gone since our last look at tractors in the 120- to 220-horsepower range, and yet the field of models, configurations and options has changed dramatically. In less than a year, three different manufacturers have launched new looks, new features and new designs in these smaller, yet durable lines. The […] Read more
PHOTOS: Dramatic changes for tractors in the 120- to 220-horsepower range
Machinery Guide: Case IH Farmall 100A, New Holland T6, McCormick X6 and John Deere 6R Series
JCB finds niche in the North American farm equipment market
JCB used to be a construction brand. Now it is a farm brand too, with advanced materials-handling capability
Reading Time: 5 minutes In early March I spent a day in a Georgia field with a line of JCB equipment designed especially for the ag market, including the unique Fastrac tractor that is capable of breaking speed limits in the field. Then that evening, I joined other ag journalists in Savannah for dinner with some of the U.K.-based […] Read more
Five big ideas to help take your farm in the right direction
It's time to be a game changer. Choose the right business priorities and make your move
Reading Time: 11 minutes The year is at half-time, and you’re the coach. Most of the crop is in the ground, the spring rush is coming to an end, the team is winded. It’s a time when you can make a difference. You can be in charge; you can draw up new plays, analyze your strategy and motivate your […] Read more
A new farm show hits the Prairies
Ag in Motion will focus on practical demonstrations and field plots in Western Canada this summer
Reading Time: 5 minutes As a machinery editor, one of the places where I’ve come to feel most at home is in the aisles of a farm equipment show. I’ve logged many miles walking those aisles in the last few years. But I’ve also come to learn that those aisles aren’t all the same. Clearly, not all farm shows […] Read more
What you need to know from crop input suppliers
Soybean Guide: It’s time to demand more individualized agronomic help and product support
Reading Time: 10 minutes Walking around the grounds of Canada’s Outdoor Farm Show in 2014, one of the messages that was shared among dealers and company representatives was this notion that farmers are looking for a more focused approach to boosting production and following practices that are more sustainable. One theme that was touched on repeatedly was that the […] Read more
Secret deals for agricultural equipment regulations
Free trade with the EU is supposed to offer a chance to standardize ag equipment regulations, but the talks are behind closed doors, and the industry is getting worried
Reading Time: 5 minutes During Agritechnica 2013 in Hannover, Germany, I was invited to an informal dinner with some representatives of DLG, the German Agricultural Society, which organizes the show. I ended up sitting next to DLG’s agricultural economist, so it was a perfect opportunity to discuss a variety of topics affecting farmers on both sides of the Atlantic. […] Read more
Shifting borders in the farm machinery business
Get ready to buy a whole lot more from your equipment dealer than just equipment
Reading Time: 5 minutes Have you ever seen an International Harvester refrigerator, or a Massey-Ferguson cream separator? They were farmyard fixtures at one time. Farmers bought them from their local farm machinery dealership while buying a wide variety of other essentials too. Over time, those equipment dealers evolved from that “everything-you-need-we’ve-got” business model to become machinery specialists, strictly purveyors […] Read more
Manufacturing talent
Executives at the major equipment manufacturers know their brands can’t succeed without the right people on the payroll
Reading Time: 5 minutes Among the Big Four farm equipment brands, John Deere owns the largest slice of the North American market, and the bosses at its world headquarters in Moline, Illinois, have no intention of letting that change any time soon. In December they revealed their updated, long-term corporate strategy to investors, outlining how they intend to keep […] Read more
Farm equipment to help speed up your day
Machinery Guide looks at innovative equipment from Bobcat, Sunflower, Yetter and Brandt
Reading Time: 4 minutes With spring on the horizon, Country Guide is providing a quick update on new equipment that doesn’t plant or harvest, or haul or spray. Even so, these are innovative designs that can prove just as valuable in the broader scope of all that’s happening on the farm these days. So have a look, and if […] Read more
Deere cuts profit forecast as farm equipment sales decline
Reading Time: 2 minutes Reuters — Farm equipment maker Deere and Co. posted a 43 per cent fall in first-quarter profit and cut its full-year profit forecast as lower corn prices and weak farm income weighed on demand for agricultural machinery. The company, which gets nearly two-thirds of its revenue from farm and turf machinery, cut its 2015 net […] Read more
A message from April Stewart, Country Guide's Associate Editor
