
Country Guide’s plan for your farm to thrive in 2015
Hitting any of these 10 targets can make 2015 a year to remember. So get inspired. Pick goals that fit your farm and your vision. The whole year is waiting

The challenge of diversification
The odds that your diversification plan will succeed are just one in five. But you can stack the deck

Sharpen your pencils
It’s time for a hard look at your rental land. How much does it make sense to pay?

Lamb producer supply loop that works for everyone
If you’re skeptical about value chains, it’s time for a hard look at how these Ontario farmers helped build Trillium Lamb Inc.

What students need for future success as farmers
Top ag educators tell us the good and the not so good they see in Canada’s next generation of farm hopefuls

Life insurance strategies for your farm
These 5 strategies can be serious winners -- but be prepared for some equally serious homework

Life insurance strategies
These five strategies can be serious winners for farm corporations. But be prepared to do some equally serious homework

Family brand
In turbulent times, your family brand can be the foundation for business success… like when Jim Hole and brother Bill decided to take the farm in directions no one had anticipated
Marketing experts say your farm already has a brand, and regardless of whether you give it a moment’s thought, and regardless of whether you try to manage it, that brand is your farm’s identity. It’s how you are perceived. Indeed, the people who devote their careers to thinking about these things have an even simpler way of making their point: Your farm is your brand. For most farms, your brand is conveyed by your last name — a reputation shaped and seasoned by multiple generations. The question is, can you manage your brand to give a boost to your farm business? In the case of Alberta brothers Jim and Bill Hole, their greenhouse business has been built on a brand of trust garnered by their much-loved mother. Today, the brothers’ challenge is to leverage that brand in order to build sales among time-stretched, next-gen customers. Here’s how they plan to do just that.
Reading Time: 6 minutes Winter is disappearing in a swirl of warmth and sunshine in St. Albert, on the northwest edge of Edmonton. Airseeders are poised about the countryside, and calves are nuzzling their mothers. This is the kind of day when Canadians rediscover that their heritage rises from the soil, thanks to the sweat of farm families. Across […] Read more
Blood, sweat & deals
After a landmark 2013, Gerry Ritz sets his goals for the future shape of Canadian Agriculture
Beyond a bank balance
What’s the right level of working capital for your farm? It probably isn’t what you think