Reading Time: 3 minutes This year, Ford, GM and FCA’s Ram brand marketing staff had a lot to talk about at the major auto shows. All three have given their pickup truck lines some serious overhauls, with new engines and a wider range of materials in their bodies and chassis, plus new drivetrain configurations all working their way into […] Read more
New farm trucks
Detroit’s Big Three are redesigning their pickups for 2019
Keeping the place up
Manufacturers offer new yard care machines for 2018
Reading Time: 3 minutes As the warm weather comes on, a job on every farm is to pull the yard care equipment out of storage and get it running again. If that’s getting to be a nuisance, you might want to look at some of the new offerings in the lawn and sub-compact tractor segments that manufacturers have introduced […] Read more
Lift and load
Three new loaders designed for on-farm handling
Reading Time: 3 minutes In late January, John Deere introduced the new 344L compact wheel loader at an industry show in Las Vegas. Although this machine comes out of the green brand’s yellow construction side, it is also being marketed as an ideal fit for an on-farm fleet. “The 344L is a quick, nimble machine that is optimized for […] Read more
Versatile debuts new machinery for 2018
Winnipeg-based manufacturer shows new combine, anniversary tractor
Reading Time: 3 minutes The regional Manitoba Ag Days indoor farm machinery show in Brandon takes place every January, but isn’t exactly known as the kind of event where major manufacturers debut new machines — with one notable exception. Versatile, whose manufacturing plant is just two hours down the highway, has embraced the event as a place to show […] Read more
Deere strengthens its tractor promise
More models and a unique fuel guarantee to boost Deere’s European presence
Reading Time: 3 minutes Several years ago, John Deere was one of the earliest brands to give the digital component of its equipment a strong emphasis. Without a doubt they were ahead of all the major brands, which have since recognized the growing importance of that technology. Now, Deere is again getting ahead of curve by using the data […] Read more
And the Oscar goes to…
Brands claim top design awards at home and abroad
Reading Time: 4 minutes The Agritechnica machinery show in Germany, which takes place every two years, has its own set of Tractor of the Year awards. A group of European journalists pick what they collectively think are the best tractors in each of four different categories, including best field tractor, best utility, best speciality and best overall design. This […] Read more
Re-energizing electric drive
Today’s concept tractors may never get beyond the prototype stage, but that isn’t going to stop electrification
Reading Time: 6 minutes It was one of those great opportunities that I savour. I was with two very senior executives from one of the full-line manufacturers, and we were having a casual and candid conversation over lunch. We were in a private dining room on the grounds of the Agritechnica machinery show in Germany. Eventually the conversation drifted […] Read more
‘Xaver’-ing success
AGCO’s MARS project lands a new name ahead of its market release
Reading Time: 3 minutes Several months ago Country Guide reported on the field robot project called MARS, which is an acronym for Mobile Agricultural Robot Swarms. It began as a joint research project between the European Commission and AGCO’s Fendt brand. At the Agritechnica machinery show in Hanover, Germany, in November, AGCO revealed the project has moved beyond the […] Read more
Amazone sprayers go high tech
Is this the next brand you should look at in sprayers?
Reading Time: 4 minutes There’s no shortage of short-line ag implement manufacturers, and in almost any of them, the corporate executives will tell you they are now playing in a crowded marketplace. But the head of Germany-based Amazone is more bullish, saying his firm has the recipe for growth, and that he’ll be able to continue finding new markets […] Read more
New C Series RoGators
AGCO re-engineers its sprayer line with LiquidLogic technology
Reading Time: 2 minutes If there’s one word that’s taking up a lot of air in the room when it comes to herbicide discussions this year, it’s “resistance.” The growing threat from herbicide-resistant weeds has become a reality in nearly all regions and threatens to get much worse. Everyone in the industry is looking for solutions, and AGCO thinks […] Read more