New Holland’s latest PowerStar tractor at the National Farm Machinery Show in Louisville, Kentucky, Feb. 13, 2025.  Photo: Greg Berg

John Deere offers upgrades for planters, New Holland rolls out latest PowerStar tractor at National Farm Machinery Show

Reading Time: 2 minutes For day two at the National Farm Machinery Show, we paid a visit to the John Deere booth who announced planter upgrades at the Louisville, Kentucky show. Rather than having to put money down on a new planter, if your platform still has plenty of acres left in it, Deere is now offering upgrades with […] Read more

Whether you’re looking to do business with CNH or John Deere, you’ll find that neither firm thinks of tech startups as a replacement for their internal R&D.

Joining forces for new innovations

[Make It Count: Machinery] When the big equipment brands need an R&D jolt, they go hunting for ideas like — maybe — that project in your shop

Reading Time: 7 minutes Alberta ranchers Austin and his father Larry Ruud came up with an idea for a new product, the way any farmer faced with making things work day in and day out might, and the product that resulted is compostable baler net wrap which solves the problem of plastic twine and net wrap lasting for years […] Read more



Case IH’s new AF11 combine at the National Farm Machinery Show in Louisville, Kentucky.  Photo: Greg Berg

Combines launch into the spotlight at National Farm Machinery Show

Reading Time: 2 minutes With over 800 exhibitors occupying more than a million square feet of space at the Kentucky Exposition Center, it’s pretty much A-Z when it comes to the display of agricultural wares at this year’s National Farm Machinery Show. Two well-known machinery brands took this opportunity to pull back the curtain and showcase their latest offerings […] Read more


Sean Dorosz, New Holland global product manager for T8 and T9 tractors.  Photo: Greg Berg

New Holland’s T9 tractor picks up speed, and more

Reading Time: 2 minutes It’s big, blue and likely to get the attention of farmers if they’re eyeing up a new tractor in 2024. At a National Farm Machinery Show pre-show media event in Louisville, Kentucky, on Feb. 13, New Holland product reps were on hand to show what the blue brand has in store for growers and show-goers […] Read more

A CNH manufacturing plant at Sorocaba, west of Sao Paulo in southeastern Brazil. (Photo courtesy CNH Industrial)

CNH to move to NYSE single listing Jan. 2

Company also plans new US$1B share buyback

Reading Time: 2 minutes Milan | Reuters — Farm and construction equipment maker CNH Industrial said Tuesday its plan to abandon the Milan stock market and retain a single listing for its shares on the New York Stock Exchange would be effective from Jan. 2 next year. The Italian-American group, whose shares are currently traded both on the NYSE […] Read more


New Holland’s T4 Electric Power utility tractor. (Photo courtesy CNH)

CNH puts full-electric utility tractors on deck

New Holland T4, Farmall 75C due out early 2024

Reading Time: 3 minutes Heavy equipment firm CNH plans to get two new all-electric utility tractor models onto at least a few dealer lots in 2024 — including one it bills as a first in the tractor market. CNH’s New Holland Agriculture arm said Monday its T4 Electric Power model, “the first all-electric utility tractor with autonomous features,” will […] Read more

A New Holland Speedrower 260 Plus windrower unit, outfitted with Honey Bee’s WSC30 header. (Media.CNHIndustrial.com)

CNH enlists Sask. manufacturer for new windrower draper heads

Honey Bee to partner on new small-grain swathing combos

Reading Time: 3 minutes A new manufacturing partnership will see New Holland’s Speedrower Plus and Case IH’s WD5 windrower lines put to work swathing small grains and canola — and put made-in-Saskatchewan faces forward as they do. Case IH and New Holland’s parent firm CNH and Honey Bee Manufacturing say they’ve set up a partnership agreement for compatibility between […] Read more


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At Ag in Motion: Seeding equipment gets its closeup

Multiple manufacturers seize opportunity to compare offerings

Reading Time: < 1 minute Ag in Motion’s 2023 edition continued to make equipment demonstrations a central part of its presentation to farmers. Not only can farmers kick the tires on a machine of interest — they can actually see how it performs compared to competitors. That definitely helps inspire confidence when making a buying decision. This year the show […] Read more

A CNH Industrial building in Turin, Italy. Photo: Reuters/ Massimo Pinca/File

CNH raises revenue guidance on robust tractor demand

Price increases support profit margins

Reading Time: 2 minutes Milan | Reuters — Farm and construction equipment maker CNH Industrial on Friday raised its full-year revenue forecast as operating profit topped expectations in the first quarter, aided by a strong order backlog and resilient demand for its large tractors. The company increased its revenue outlook for industrial activities to between eight and 11 per […] Read more