Reading Time: < 1 minute Milan | Reuters — CNH Industrial has set up a five-year collaboration with Microsoft and Accenture to help it to develop “smart” and connected industrial vehicles, the Italian-American vehicle and equipment maker said on Monday. The programme, part of CNH Industrial’s digital transformation plans, is expected to help the group “achieve significant revenue growth,” the […] Read more
CNH to work with Microsoft, Accenture on ‘smart’ vehicles
Equipment dealer chain Rocky Mountain to go private
Publicly traded CNH dealer's top brass make offer
Reading Time: 2 minutes Canada’s biggest farm equipment dealership chain has made a deal to take itself private after almost 13 years on the TSX. Rocky Mountain Dealerships (RME) announced Monday it has an agreement in place with a numbered Alberta company controlled by CEO Garrett Ganden and board chairman Matthew Campbell, for 100 per cent of RME at […] Read more
CNH Industrial replaces CEO, sticks with spinoff plan
Chairman Suzanne Heywood becomes interim CEO; CFO also leaving
Reading Time: 2 minutes Updated, March 24 — Milan | Reuters — The chief executive of CNH Industrial is leaving with immediate effect, the industrial vehicle maker said on Monday, less than two months after a profit warning. CNH said board chair Suzanne Heywood would replace Hubertus Muhlhauser as CEO until a permanent replacement was found. A source close […] Read more
The new AFS Connect Magnum tractor
Digital features dominate in the 2020 models from Case IH
Reading Time: 3 minutes For model year 2020, the new AFS Connect series Magnum tractors from Case IH is getting exterior styling that’s reminiscent of the prototype autonomous tractor that the brand showed the public just over two years ago. The similarity is no coincidence. When Bill Weber, Case IH high horsepower marketing manager, spoke to a group of […] Read more
New utility tractors for 2019
Deere and Case IH ramp up their offerings in this popular segment
Reading Time: 4 minutes The number of models in John Deere’s 5 Series family of utility tractors has grown by four this year, along with expanded lists of options and available sophistication. The 5090R, 5100R, 5115R and 5125R, which span the 90- to 125-engine horsepower range, will now be available with a list of options that includes a factory-installed […] Read more
Selling hi-tech to farmers
Why is so much effort being put into new ways to sell high technology to farmers?
Reading Time: 5 minutes Several farm machinery writers occupied the two rows of mock tractor seats, each with a control armrest, which lined both sides of a special trailer on a warm January morning. Yes, an actual warm January morning, because the trailer was parked in an Arizona farm field, a location that Case IH had chosen for holding […] Read more
CNH begins 3D-printing spare parts
Reading Time: 2 minutes In a twist on the idea of ordering parts online, the parent firm for New Holland and Case IH is trying out the use of 3D printing to make plastic — and eventually metal — spare parts. British-based equipment manufacturing giant CNH Industrial said Monday it has already produced its first 3D-printed spare parts, making […] Read more
New combines from Case IH
For 2019, the 250 series debuts with impressive new technology
Reading Time: 4 minutes If your goal is to introduce new combines to North America, why not do it right where those machines are built. That was the logic behind Case IH’s July media event at its combine assembly plant in Grand Island, Nebraska. Members of the North American farm media were invited there to get a first look […] Read more
Practical data
Brands look to break down the barriers that prevent farmers from integrating big data across lines
Reading Time: 2 minutes When telematics and digital data gathering technologies began appearing as options on major brand equipment a decade or so ago, it was a world full of boundaries — between those digital program offerings, that is. Some brands decided early on to go down the path of proprietary systems. Buy a green tractor, pair it with […] Read more
Lift and load
Three new loaders designed for on-farm handling
Reading Time: 3 minutes In late January, John Deere introduced the new 344L compact wheel loader at an industry show in Las Vegas. Although this machine comes out of the green brand’s yellow construction side, it is also being marketed as an ideal fit for an on-farm fleet. “The 344L is a quick, nimble machine that is optimized for […] Read more