Reading Time: 8 minutes At first, it seemed their real job would be to build awareness. What could have been clearer than that? After all, they had the idea already. Jacob van der Schaaf and his daughter, Angela Santiago, could see a market gap for the kind of small, flavourful potatoes that van der Schaaf had grown up with […] Read more
Summer Series: Getting big with small potatoes
[Change Management] Can you transition your hot new idea into a stable, growth-oriented business? The Little Potato Company’s Angela Santiago had to figure out how to do just that, and quick
