Reading Time: 3 minutes The number of cows in the provincial herd is not necessarily the best measure of a successful industry, yet that is the focus of public policy, says the Sask. Stock Growers Assoc.
Importance placed on cow herd size questioned
Some in the cattle sector don’t think policy should focus on expanding herd; others say fewer cows limit check-off revenue
Canadian red meat groups to open advocacy office in Beijing
Reading Time: < 1 minute The Canadian red meat sector will open an advocacy office in Beijing to grow and protect its Chinese market industry groups announced today.
Feds announce $6 million beef marketing boost
Reading Time: < 1 minute Canada Beef and the Canadian Cattle Association (CCA) are receiving up to $5,865,110 and $453,364 respectively for marketing activities such as advertising, trade missions, technical training and educational seminars.
Livestock Price Insurance coming to maritime producers
Reading Time: < 1 minute At the Saskatchewan Stock Growers Association (SSGA) conference on June 10 in Swift Current, Sask., Canadian Cattle Association (CCA) vice president Tyler Fulton highlighted the expansion of Livestock Price Insurance, which will be available to producers in Eastern Canada. Initially announced in February, the expansion will finally come into effect sometime this week. “It’s something […] Read more
Beef industry bids farewell to Charlie Gracey
Gracey was instrumental in developing analytical programs and procedures the beef sector still uses
Reading Time: 2 minutes The beef industry has lost one of its most influential industry builders and analysts, as Charlie Gracey succumbed to a heart attack in late May.
Canada, Mexico, U.S. and Australian cattle groups signal support for integrated beef market
Reading Time: 2 minutes The memo of understanding, signed at trilateral meetings in Mexico last week, calls on their respective governments to invest in infrastructure and plans to protect the industry from outbreaks of foreign animal disease. It asks governments to promote livestock production as "an effect tool in land and resource management."
Beef stakeholders invited to weigh in on code of practice
Canada’s Code of Practice for the Care and Handling of Beef Cattle to be updated
Reading Time: < 1 minute The Canadian Cattle Association has initiated an update to the Code of Practice for the Care and Handling of Beef Cattle.
Producers welcome change to cash advance program
After much lobbying, federal government increases interest-free portion of program to $250,000
Reading Time: 2 minutes The interest-free portion of the federal Advance Payments Program will be $250,000 this year, much to farmers’ relief. The amount had been set to drop back to $100,000 at the end of this month after sitting at $350,000 for 2023.
Canadian Cattle Association president Reg Schellenberg dies
Saskatchewan rancher had led CCA since March
Reading Time: 3 minutes Updated, Dec. 7 — Western Saskatchewan rancher Reg Schellenberg, who had led the national organization representing Canada’s beef cattle producers since March this year, died suddenly Friday at age 63. The Canadian Cattle Association reported Schellenberg’s death in a release Saturday, adding that the association’s current vice-president, rancher Nathan Phinney of Sackville, N.B., will now […] Read more
National cattle producer group rebrands
Former Canadian Cattlemen's Association renamed
Reading Time: 2 minutes Canada’s national beef cattle producer body is rebranding under a slightly shorter new name that serves in part to clear away any potential whiff of a guys-only club. The organization formerly known as the Canadian Cattlemen’s Association on Thursday launched what it describes as a “a new brand identity, highlighting the strong and diverse group […] Read more
A message from April Stewart, Country Guide's Associate Editor
