Reading Time: < 1 minute Manitoba New Holland ultra-dealership Mazergroup is expanding its reach further into eastern Saskatchewan with a deal to buy three dealerships there. Brandon-based Mazergroup announced Tuesday it has assumed ownership of Yorkton New Holland, Raymore New Holland and Watrous New Holland, effective Sept. 1. The three operations’ dealer principal, David Marshall, had bought the former Bolt […] Read more
New Holland ultra-dealer expands Saskatchewan reach
Mazergroup takes up Dave Marshall's three operations
Old combines hold their own at harvest
A PAMI survey finds canola losses can be minimized by operators who understand their machines and how to set them
Reading Time: 6 minutes When the Dowling farm at MacDowall, Sask., runs any of its three New Holland combines of various vintages, canola losses out the back are basically the same. The three models are a TR96 from 1991, a TR99 from 2000 and a CR970 from 2004. “I was impressed with how consistent they were,” says Sheldon Dowling. […] Read more
CNH Industrial replaces CEO, sticks with spinoff plan
Chairman Suzanne Heywood becomes interim CEO; CFO also leaving
Reading Time: 2 minutes Updated, March 24 — Milan | Reuters — The chief executive of CNH Industrial is leaving with immediate effect, the industrial vehicle maker said on Monday, less than two months after a profit warning. CNH said board chair Suzanne Heywood would replace Hubertus Muhlhauser as CEO until a permanent replacement was found. A source close […] Read more
Cervus to expand Saskatchewan reach
Deere chain announces Nipawin shop, Farm At Hand tie-in
Reading Time: 2 minutes Deere farm equipment dealer chain Cervus Equipment is set to expand its reach in northeastern Saskatchewan next month. Calgary-based Cervus — which operates 21 Deere dealerships in Alberta, Saskatchewan and British Columbia along with 42 other machinery dealerships in Canada, Australia and New Zealand — announced Thursday it plans to have a new dealership open […] Read more
Deere taps tractor-hailing tech in bid to break ground in Africa
Low incomes, lack of credit hobble African mechanization
Reading Time: 3 minutes Nanyuki, Kenya/Johannesburg | Reuters — It’s ride-hailing, farm style. Deere and Co. is teaming up with the “Uber of tractors” in Africa and betting on a future where farmers summon machines with the touch of a button. The world’s leading farm equipment maker is outfitting its tractors with startup Hello Tractor’s technology, which allows farmers […] Read more
Machinery costs driving up fixed farming expenses
Reading Time: < 1 minute MarketsFarm — Fixed costs on farms continue to rise year-over-year, a statistic largely attributed to increasing land values and interest rates. At the beginning of 2019, Farm Credit Canada (FCC) reported farmland values across Canada increased by an average of 6.6 per cent during the previous year. But that’s not the main driver of fixed […] Read more
AgDealer offers online equipment financing, shipping tools
Reading Time: < 1 minute Canada’s biggest used farm equipment shopper publication has added tools to link prospective buyers to options for payment plans and shipping. AgDealer on Monday announced “major enhancement(s)” at its AgDealer.com site, where each equipment listing will include buttons linking to tools from CWB National Leasing and Trusted Dispatch. The online tools allow AgDealer.com users to […] Read more
Deere bets on cost cuts, services push to boost profits
Reading Time: 2 minutes Chicago | Reuters — Deere and Co. on Wednesday said it will cut costs and ramp up investment in data-driven agriculture technology and its services business to make itself more profitable. In a pitch to investors, CEO John May said the measures are expected to boost operating profit margin to 15 per cent by 2022 […] Read more
John Deere builds a new home for rare talent
The green brand is on the lookout for 'unicorns' in high-technology fields, and with farm backgrounds
Reading Time: 6 minutes In today’s high-technology world, a new startup tech firm with the potential to go really big is often described as a unicorn. That term is also used to describe a software engineer or skilled programmer with exactly the right background and combination of skills to drive a company forward, simply because both of those are […] Read more
Field monitoring systems to cast wider Canadian net
Reading Time: 2 minutes Farmers will soon get a new entry point in the Internet of Things (IoT) as a new company brings field monitoring tools and services to the Canadian market. Austrian tech firm Pessl Instruments and Winnipeg-based Glacier FarmMedia, the owner of this website, on Wednesday announced a new joint venture, Metos Canada, to market and support […] Read more
A message from April Stewart, Country Guide's Associate Editor
