Our data road map

Canada is awash in agricultural data that’s not being used to its full potential by farmers, researchers, or the government. Now, work has begun to try and improve that situation. “There’s a lot of information that exists electronically, but we need to give farmers control of their data so they can use it and flow[...]

Building a better bridge between farmers and consumers

Although public and private marketing campaigns aimed at bridging the gap between farmers and consumers are making real strides, two studies conducted in 2014 point out just how far apart the two groups are in their attitudes to modern agriculture and food production. Agriculture and Agri-Food Canada (AAFC) commissioned a $100,000 qualitative research study from[...]