GFM Network News


Today, food branding often focuses on Fear, Uncertainty, and Doubt (FUD).

Oh FUD!

This new anti-farm marketing strategy makes even farmers feel like swearing. But here’s a better way to fight back

The food industry used to market food products on the basis of nutrition, quality and value. Companies spoke of the care farmers took to provide the healthiest, safest, best food in the world. Oh, how times have changed. Today, food branding often focuses on Fear, Uncertainty, and Doubt (FUD). The nutritional label is overshadowed by […] Read more

My 11 steps to making better decisions

What does making a documentary in India have to do with farm management decision-making? As it turns out, a lot

Are the decisions you make based on solid information and knowledge, or are they based on bias and emotions? This is a critical question everyone needs to ask because the basis on which decisions are made ultimately determines the quality of the decisions. In the run up to New Year’s, I realized that 2019 marks […] Read more


The Farmers Business Network revolution

FBN says it is going to revolutionize agriculture, making farmers way more competitive. The service is off to a good start

As farmers, we may be on the verge of a transformational change in the way farmers conduct business and manage their operations all because of the Silicon Valley start-up: “Farmers Business Network.” History is littered with farmer and peasant uprisings. Because of the disorganization of these farmer rebellions and quick suppression by governing elites, most […] Read more

When processors began investing in overseas pineapple production, the writing was on the wall for Hawaii’s island industry.

Is Hawaii the canary in the cornfield?

There is a lesson for us to learn from the island paradise, so get ready for some uncomfortable reading

Since 2012, U.S. grain prices have trended down significantly. Canadian farmers have been somewhat shielded from the price drop by a corresponding slump in the Canadian dollar. However, current prices combined with last year’s weather-related yield and quality losses are resulting in negative margins for many producers. Coffee shop analysts are quick to assign blame […] Read more


It's important to let your mentor see your desire for learning and growth.

Opinion: Find the right mentor

Yes, approaching a mentor takes time and a bit of courage. But the payoffs can be huge

At very least, establishing a relationship with a mentor is an adventure and an opportunity for growth and enlightenment. It can represent a great step forward for your farm. But, as always, it’s best to know how to get what you want. Finding a mentor can come through predictable channels such as having a mentor […] Read more

What women in agriculture need and want

Guide Opinion: Communication remains a key in order for farm families to grow

What do women in agriculture need? What do they want? I asked Canadian women who are farmers or in agriculture. The open forum for response on social media was complemented with phone calls and emails in which women thoughtfully responded with their wants and needs. 1. Women need healthier tax attitudes Women need farm families […] Read more


Last year, Statistics Canada revealed Canadian farm debt exceeds a record $100 billion dollars.

Borrowing our way to prosperity

Is it healthy for Canada’s farmers to have more debt than 130 of the world’s national governments?

Farmers and the ag industry love to set records. They drool over variety yields, bushels per acre, acres per hour, rates of gain, and any other metric that might portray them as more productive, efficient or simply better than their competitors. Yet barely a word was mentioned last spring when Statistics Canada revealed Canadian farm […] Read more

As a producer, are you getting enough feedback from the consumers of your grains? If not, you need to ask why.

Time to take control

When it comes to the future of Canada’s grains sector, no one is steering the ship. We can’t let that continue

In September, I challenged farmers to think about how Canada’s agricultural production should be branded. I questioned how consumers and foreign buyers view the commodities we produce. And most importantly, I wanted every farmer to ask themselves if production practices they use add or diminish that brand. That column upset some farmers. Readers felt my […] Read more


All of the gains farmers have made in no-till are likely in jeopardy if their access to glyphosate is eliminated.

A new attack on glyphosate

Earlier this fall, some food companies were calling for a ban on glyphosate

Already by October 1, 2018, over 200 products sold under 17 different brand names were displaying the Glyphosate Residue Free symbol on their packaging. And another 50 brands representing hundreds more products are in the process of securing Glyphosate Residue Free certification. Farmers can expect increasing backlash over their use of glyphosate because of this […] Read more

Canada’s claim of being the world’s premium agricultural producer is questionable in the minds of many consumers.

Canada’s agricultural brand has fizzled

Canada used to be known as the top producer of the world’s best food. Now, if we’re lucky, we’re considered second-rate

As you sit in the cab of your combine, swather or truck this harvest season, a point to ponder is how Canadian agriculture will be remembered by the next generation. I think back to my grandfather’s farming days when Canada was considered part of the “bread basket of the world.” Grain buyers depended on the […] Read more